Real-time Customer Insight

Perhaps no other industry in commercial business can benefit more from getting a better view of their customers than retail. With the rising tide of consumer data at their beck and call, retailers are in a prime position to leverage data to craft more customized shopping experiences based upon customer preferences. The path to retail success is clear: embrace strategic technologies that enable real-time customer insights. In doing so, you’ll be able to engage and interact with customers via an omnichannel experience, including online and emerging point-of-sale environments.

Deep insight for bottom-line impact

Ciber Real-Time Customer Insight empowers retailers in real time to improve their revenues and increase profitability with complete overviews and analysis of customers, assets, quantities and values, and efficiencies. By keeping you informed of each of these crucial variables, Ciber Real-Time Customer Insight helps you identify trends and adapt your business processes accordingly. Our customers benefit from more than 15 predefined use cases that can be deployed within two to three months either onsite or in the cloud. Our use cases feature: 


  • Operative real-time strategies for business processes such as forecasting, promotions, price and markdown planning
  • Real-time, 360-degree customer view
  • Optimization and customization of business processes
  • Real-time visibility into consumer sales data down to the transaction level (with SAP HANA)
  • Instant aggregation to any desired level without losing the detailed information
  • Support for high-speed analyses and calculation of mass data
  • Extensive, complex calculations and forecasts (predictive analytics) directly at data location 

Ciber Real-Time Customer Insight solution meets retailer goals

  • Leverage proactive insights so you can rapidly adapt to changing market conditions
  • Gain competitive advantage by putting your customer in the center of your “doing” 

  • Improve customer loyalty
  • Reduce inventory costs
  • Increase sales and create direct bottom-line impact 


  • Understand and define your future ERP road map by applying SAP innovative technology 


Retail industry expertise makes a difference for Ciber clients

With more than 20 years of global retail expertise, we’re well versed in the foundational areas of technology that most impact retailers — system integration, business intelligence, customer-relationship management, mobility and supply chain. Properly implementing our solutions generates specific results for retailers: not only in an increase in the number of customers but also an increase in the amount those customers spend. By combining our SAP expertise with unsurpassed retail knowledge, we’re able to deliver a complete solution for real-time consumer insight.