Client

Elsevier, the world’s leading publisher of science and health information, serving more than 30 million scientists, students, and health and information professionals worldwide, had a robust, online procedures reference tool product that provided to laptop and desktop users the complete details on how to prepare for, perform, and follow-up on the most commonly required procedures.

Challenge

In addition to offering medical procedures and video through their standard website, the client wanted to create an application to enable clients to view content on their mobile devices. They requested the development of a mobile interface to complement and extend their current website.

Solution

Charged with designing and constructing the device-independent mobile solution, Ciber developed the application by using device detection technology to separate the different mobile devices into groups for both user interface (UI) and for video. The UI device detection identifies how the user interacts with their mobile device and delivers the best formatting, based on whether the user has a touch screen (like an iPhone) or a scroll (like a Blackberry).

Results

Ciber’s application provided Elsevier with the robust, device-independent application they wanted and accomplished the following:

• Enabled streaming, procedural videos to work smoothly on multiple, disparate mobile devices and browsers.
• Provided an intuitive user experience.
• Was a high-quality, well-tested application that satisfied user functionality needs.
• Delivered on-time.
• Delivered on-budget.

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